CASE STUDY

Green Evolution

Service

Website Design and User Experience

Role

Design Direction
Hosting Solutions

About

Green Evolution is an award-winning full-service architectural firm specialising in creating environments that make living in harmony with nature possible through resourceful, resilient & regenerative ideas, with a team of experienced Construction Engineers and Project Managers well versed in eco-friendly construction practises and materials and expertise in ideating and implementing strategies which reduce the resource needs of buildings and organizations, thus enabling them to operate efficiently.

The Team

The expert team that spearheads Green Evolution is led by Anupama Mohanram and Jaideep Vivekanand- both passionate about the causes of sustainability and the environment. Anupama’s expertise spans over 25 years in the USA and India. She is widely acknowledged as a thought leader in sustainable green architecture to design and construct green buildings in the Indian context. Her column Earth-Right for The Hindu is a testimony to her expertise in Earth-friendly architecture, with over 60 articles. Jaideep, an engineer and guitarist par excellence, is also passionate about green Earth-saving technologies, and his expertise in the field spans more than 20 years of experience in the USA and India. He spearheads the green building consultancy service.

WordPress Development Company in Chennai

The Challenges

Green Evolution is a multifaceted firm with a specific goal towards creating sustainable change through green building solutions, so positioning the brand in the minds of prospective clientele was the first challenge. The challenge was to tackle the niche nature of Green Building solutions and ensure the right information reaches the right audience. The strengths and advantages of choosing sustainable Green Building solutions must be highlighted, and their USP must be explained effectively to prospective clients.

How we took it forward

Our Hubra Digital team offered a comprehensive digital solution including site re-design: - in the form of an attractive, uncluttered and informative online presence. The site design is knowledge-oriented and easily navigable to provide the best customer experience while seamlessly dispersing the relevant green building information and highlighting its benefits to prospective clientele.