CASE STUDY

Ela Green School

Service

Digital Marketing

Role

Website Design and Development
Search Engine Optimisation

About

Ela Green School located in Maraimalai Nagar is an 11-acre LEED Platinum-certified campus created with sustainability in mind. The school believes that, for a sustainable future, it is important to create a community of leaders who have the knowledge, skills, and mindset to take up global challenges and provide innovative solutions. The school focuses on the holistic development of the students by providing a stimulating and challenging IB curriculum.

The Team

Ela Green school is ably headed by a visionary with over 15 years of experience in the sphere of sustainability and green building. Having realised the urgent need for early exposure to sustainable practices and focused education to promote critical thinking and confident leadership, the school is an ideal comprised of the dreams and aspirations of the management for our future generations. Bringing together their diverse expertise in fields of creativity like architecture, the team takes forward the goal of holistic education with vision and passion.

WordPress Development Company in Chennai

The Challenges

School education is now a booming business in Chennai and our initial challenges included improving visibility while highlighting the unique vision of the management toward sustainability. In a crowded digital space, putting forward the brand in a unique manner and ensuring the right positioning in the minds of discerning parents and children was a herculean task.

How we took it forward

Team Hubra Digital met these challenges head-on with a unique digital presence for the school designed in such a manner that the site seamlessly ensures users get a specially curated experience. The child-friendly pedagogy of the school is instantly visible through the innovative and refreshingly different style of the digital page and the vision of sustainability is themed consistently throughout. The clean and attractive design of the website sets it apart from the crowd and easy interactivity makes the user experience a notch above the rest. Accurately targeted SEO and SMM strategies ensure the challenge of visibility and positioning are overcome with ease.