CASE STUDY

Astra ASL

Service

Website Design & User Experience

Role

Design Direction
Content Strategy
Hosting Solutions

About

AstraASL offers end-to-end supply chain logistics expertise, including warehousing and distribution solutions. The services include domestic and international logistics. Depending upon the goods, routes, transit time, handling and forwarding, customs, pricing, and other miscellaneous logistical essentials, the company specialises in handling everything cost-efficiently and within strict deadlines.

The People

The expert team at AstraASL are dedicated to providing Customised and cost-efficient end-to-end supply chain services and solutions to clients’ specifications. Their expertise and experience in all the aspects and elements of the subject matter enable them to provide ideal customised solutions, and thus clients can focus on the core business without worries about logistics. The experience and expertise of the team enable them to keep to strict deadlines and deliver on time, fully understanding the value of time in the logistics business.

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The Challenges

The supply chain solutions and services offered by AstraASL are deadline-oriented, pocket friendly and customised. The challenge here begins with introducing the effectiveness of the logistics solution to the target clientele and creating USP awareness even before building the brand. Another challenge is ensuring the innovations involved and technical information backing the solutions and services reaches the clientele in an already crowded space. The multiple ranges of services offered, which can be chosen as composites or individual options by clients, are to be effectively communicated. Spreading product knowledge. The final challenge was offering the services and products as the best among available solutions to overcome logistical and price restrictions and focus on the core business.

How we took it forward

The Hubra Digital team, with our characteristically BOLD approach, provided a comprehensive digital presence as the solution which tackles all these challenges and covers the services and solutions offered from multifaceted perspectives. Attractively showcased information in an easy-to-navigate webpage which gives all the necessary knowledge to clients and ensures active engagement and easy conversions.